Privacy Policy

Privacy Policy

1. Who We Are

Data Controller: SOUTH COAST HPD LTD
Company Number: 17211963
Registered Address: 128 City Road, London, United Kingdom, EC1V 2NX
Trading As: Sea Angling Academy

If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us via the Contact page or in writing to our registered address above.

2. What Personal Data We Collect

We may collect and process the following categories of personal data:

2.1 Data You Provide to Us

• Identity Data: First name and last name.
• Contact Data: Email address and telephone number.
• Communication Data: Any message content you submit via our contact form.

2.2 Data Collected Automatically

• Technical Data: IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
• Usage Data: Information about how you use our website, including pages visited, time spent on pages, links clicked, and referring URLs.
• Cookie Data: Information collected via cookies and similar tracking technologies — see Section 8 for full details.

We do not collect any Special Category data (e.g. health, racial or ethnic origin, biometric data) and we do not collect data from children under 13 years of age.

3. How We Use Your Personal Data

We use your personal data only where we have a lawful basis under UK GDPR to do so. The table below sets out our purposes and lawful bases:

• To register you for course access — Lawful basis: Performance of a contract / Legitimate interests.
• To deliver educational content and course materials by email — Lawful basis: Consent (obtained at registration).
• To respond to your enquiries and contact form submissions — Lawful basis: Legitimate interests / Performance of a contract.
• To improve and administer our website — Lawful basis: Legitimate interests.
• To ensure website security and prevent fraud — Lawful basis: Legitimate interests / Legal obligation.
• To comply with legal and regulatory obligations — Lawful basis: Legal obligation.

We will only send you marketing or promotional communications if you have opted in. You can withdraw your consent and unsubscribe at any time by clicking the unsubscribe link in any email we send, or by contacting us directly.

4. How We Share Your Data

We do not sell, rent, or trade your personal data to third parties for their own marketing purposes. We may share your data with:

• Service Providers: Trusted third-party companies that assist us in operating our website and delivering our services (e.g. web hosting providers, email delivery services, analytics providers). These companies are bound by contractual obligations to process your data only for specified purposes and in accordance with our instructions and UK GDPR.
• Legal and Regulatory Authorities: Where required by law, court order, or to protect our legal rights.

We require all third parties to respect the security of your personal data and to treat it in accordance with applicable law. Any international transfers of data outside the UK will be carried out in compliance with UK GDPR transfer mechanisms including adequacy decisions or appropriate safeguards such as standard contractual clauses.

5. Data Retention

We retain your personal data only for as long as is necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

• Registration and course data: Retained for up to 3 years from the date of last engagement, unless you request deletion earlier.
• Contact form enquiries: Retained for up to 2 years from the date of your enquiry.
• Technical and usage data: Typically retained for up to 12 months in an aggregated or anonymised form.

When your data is no longer required, we will securely delete or anonymise it in accordance with our internal data retention procedures.

6. Your Data Protection Rights

Under UK GDPR, you have the following rights in relation to your personal data:

• Right of Access: You have the right to request a copy of the personal data we hold about you (a Subject Access Request).
• Right to Rectification: You have the right to request that we correct any inaccurate or incomplete personal data we hold about you.
• Right to Erasure ("Right to be Forgotten"): You have the right to request that we delete your personal data, subject to certain exceptions (e.g. where we are required to retain data by law).
• Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data in certain circumstances.
• Right to Data Portability: Where processing is based on consent or a contract, you have the right to receive your personal data in a structured, commonly used, and machine-readable format.
• Right to Object: You have the right to object to the processing of your personal data where we rely on legitimate interests as our lawful basis, including for direct marketing.
• Rights in relation to automated decision-making: You have the right not to be subject to decisions made solely by automated processing that produce legal or similarly significant effects, if applicable.
• Right to Withdraw Consent: Where processing is based on your consent, you have the right to withdraw that consent at any time without affecting the lawfulness of processing carried out before withdrawal.

To exercise any of these rights, please contact us via the Contact page or in writing to 128 City Road, London, United Kingdom, EC1V 2NX. We will respond to all requests within one calendar month, as required by UK GDPR. We may need to verify your identity before processing your request.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK supervisory authority for data protection matters, at ico.org.uk or by calling 0303 123 1113.

7. Data Security

We have implemented appropriate technical and organisational measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include encrypted data transmission (HTTPS/TLS), access controls, and secure server infrastructure. However, please note that no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, we will notify the ICO within 72 hours of becoming aware of the breach, and we will notify you directly where required by UK GDPR.

8. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience and to help us understand how visitors use our site. A cookie is a small text file placed on your device by your web browser when you visit a website.

Types of Cookies We Use

• Strictly Necessary Cookies: Essential for the website to function correctly. These include session management and security cookies. They cannot be disabled.
• Functional Cookies: Remember your preferences such as cookie consent choices (stored in localStorage).
• Analytics Cookies: Help us understand how visitors interact with our website so we can improve the user experience. These are only set with your consent.

When you first visit our website, a cookie consent banner is displayed. By clicking "Accept", you consent to the use of non-essential cookies. You can withdraw your consent at any time by clearing your browser's local storage and cookies, or by adjusting your browser settings to block cookies. Please note that disabling cookies may affect some website functionality.

For more information on managing cookies, visit allaboutcookies.org or your browser's help documentation.

9. Third-Party Websites

Our website may contain links to external websites. This Privacy Policy applies only to our website. We are not responsible for the privacy practices or content of third-party websites and encourage you to review their respective privacy policies before providing any personal data.

10. Children's Privacy

Our educational content is intended for adults aged 18 and over, or those with appropriate parental or guardian consent. We do not knowingly collect personal data from children under the age of 13. If you believe we have inadvertently collected personal data from a child under 13, please contact us immediately and we will take steps to delete such data promptly.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this Privacy Policy periodically. Your continued use of the website after any changes constitutes your acceptance of the updated policy.

12. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or our data protection practices, please contact us:

• Company: SOUTH COAST HPD LTD
• Registered Address: 128 City Road, London, United Kingdom, EC1V 2NX
• Company Number: 17211963
• Contact Form: Contact Us